There is a growing trend today leading people to label their own supplements. Why might you want to be one of these people? Here are a few reasons you should consider white labeling your company’s Nutritional supplements
5 Reasons To White Label Your Supplements
Proven Formulas and Products
When you are looking to sell your own line of nutritional supplements there are two ways you can go.
- Create your own customized product and formula
- White Label a proven supplement that has already been tried tested
There are different pros and cons with these two options, some of which we will discuss later in this article. Ultimately the main benefit for private labeling an existing formula is that you do not have to invest the time, energy and time formulating a supplement that will be effective and popular enough to sell so you are not left with a huge inventory of products that are not selling.
Faster Turnaround Times
Another advantage of white labeling your vitamin and nutritional supplements is you don’t have to wait months for a good manufacturer to order the different ingredients in, to produce your supplement. Most of the really good Supplement manufacturers like Vox Nutrition, stores ready made products in their warehouses so that most orders can be bottled, labeled and packaged to be sent to you in as little as 72 hours on average.
This can be a huge benefit to you as your lead time from investing in your different products to making money is cut down significantly. This also means less empty shelves and customers aren’t waiting to receive what they want right now.
When you are building your brand, you need to do everything possible to build brand recognition and get people to remember your company any way possible. This is why major brands spend millions of dollars each year in advertising online, in print, and on tv to get people to remember their product and build brand loyalty.
Now starting out you don’t need to spend millions of dollars to build your brand, but you do need to start somewhere, and what better way to start then to put your company logo on the products you are going to be selling.
Most companies will label your product free of charge, but you will most likely need to pay a one time label design fee. But the manufacturer should have someone in house that can help you do this making it extremely easy for you.
Choose From A Wide Assortment of Supplements
Whether you are just building your supplement company or you are just looking to start building your own brand. Options are always a good thing to have. White labeling your supplements with a quality manufacturer will allow you just that, give you multiple options on what you want to start with or expand into. Some of the most Common types of white label supplements are as follows:
- Weight Loss Supplements
- Vitamin Supplements
- Sports Nutrition
- Herbal Supplements
- Skin Care and Beauty Supplements
Lower Your Costs To Increase Your Profitability
Keeping your costs low is a must for any business to help you be as profitable as possible as you sell your supplements online through amazon, ebay, your website and in your stores. Everyone is looking for a good deal as they search for the supplements to help them reach their fitness goals. White labeling your company’s supplements will allow you to keep your out of pocket expenses low so you can give your customers the best deal possible without having to sacrifice your company’s profits.